Microsoft Surface For Product Navigator at BMW
The application, called “BMW Product Navigator,” is running on the multi-touch table top computer installed at dealerships will let customers configure their car by touching the screen to change features like car color, trim, wheels, seat covering, etc.
The app was developed by Vectorform, the same team that brought the Microsoft Surface to MSNBC news, where it became a staple of the U.S. elections coverage.
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