NVIDIA Enables The World’s First $99 HD Mobile Internet Device
Today’s users want an always-connected device for social media applications such as Facebook and YouTube, as well as great multimedia performance for recording and watching HD movies and videos on the go and full Internet experience to always on, always-connected Devices.
NVIDIA , the graphics processor manufacturer, today introduced a new platform, based on the NVIDIA Tegra 600 Series computer-on-a-chip that enables a $99, always-on, always-connected HD mobile internet device (MID) that can go days between battery charges. Tegra is basically a system-on-a-chip that integrates an ARM application processor and Nvidia’s GeForce graphics silicon, among other functions. The goal is to bring robust PC-like graphics to small devices.
This platform will enable OEMs to quickly build and bring to market devices that carriers can offer for as low as $99 — bringing broadband connectivity and all of the Web’s HD content to the masses.
"Mobile internet devices have evolved to provide consumers with the performance and connectivity required by today’s lifestyle," said Michael Rayfield, general manager of the mobile business unit at NVIDIA. "Until now, consumers could get just another ‘gadget’ with limited functionality or a PC that’s not ‘always on’. A Tegra-based platform combines the best of both worlds."
The Tegra MID delivers:
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"The next generation of smart, connected, service-oriented devices are centered around rich multimedia experiences and enhanced functionality," said Mukund Ghangurde, Director, CE and Consumer Product Management at Microsoft Corp. "We are pleased to collaborate with NVIDIA to develop platform resources that assist OEMs in quickly bringing these new devices to market."
Nvidia also announced that it is working with Google and the Open Handset Alliance to get its Tegra processor into Android phones.
In addition, NVIDIA partnered with ST-Ericsson to add 3G communication capability into this new platform, allowing for seamless connectivity, worldwide. "ST-Ericsson together with NVIDIA have developed a Microsoft Windows Embedded CE implementation using the ST-Ericsson U335 and the NVIDIA Tegra which is ready for customer design development," stated Jorgen Lantto, Chief Technology Officer, ST-Ericsson. "This solution takes advantage of the high volume, IOT tested and proven U335 modem solution together with NVIDIA which takes multimedia performance to a new level."









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