Apple has called a press conference to address the iPhone 4 issue tomorrow Friday at its Cupertino headquarters as reported by the Wall Street Journal.

image The iPhone has been ubiquitous synonym of perfection in design and quality, praised by the tech pundits, the press and proven by its revenue growth ..Until the generation 4, where a glitch in cell signal reception attenuation has been widely and negatively publicized.

Apple initially addressed the issue by changing the display of reception bars differently in a upcoming OS released dubbed as iOS 4.0.1. The news did not address the root cause. The latest Consumer Reports refusal to  put its seal of approval, in addition to other national Television networks used the issue in their daily jokes further damage the image of the brand.

Similarly to every Apple events, no one really knows how Apple will address the issues in their press conference. Many predict the a recall, free bumper case, extended guaranty, etc…  But we know for sure, what we will be talking this weekend!

[Via D All Things Digital]

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